The Search Monitor Releases Software That Measures the Reach of Affiliate Programs on Paid Search

The Search Monitor (“TSM”), an online monitoring service that tracks competitive advertising activity on paid and organic search, blogs, forums, news, and web sites, announces its release of a new affiliate tracking software that identifies affiliate marketers who are sponsoring paid search results pages.

This powerful new tool is the first and only way for internet marketers to gain insight into the scope, strength, and breadth of their competitor’s affiliate programs. The Search Monitor is able to identify affiliates who deploy direct linking tactics and affiliates who manage and operate individual web sites.

Uses for this new tool include:

Measurement of the reach and strength of competitors’ affiliate programs on paid search.
Policing affiliates for compliance with affiliate program terms of use.
Identification of competitor’s affiliates for potential recruitment opportunities.
“Affiliate programs are a smart way to gain maximum exposure on paid search,” says Troy Lerner of The Booyah Agency. “By using affiliate programs as a tactic in our arsenal, our clients can own more page real estate on SERPs. We like the new reports from The Search Monitor because it gives us incredible insight as to where our affiliate efforts are strong and where we need to focus more time. Our clients love it because it enables them to build strength in numbers, while at the same time protecting their brands from misuse by affiliate marketers.”

“We are excited to bring this information about the affiliate channel to internet advertisers and their agencies,” says Lori Weiman, CEO of The Search Monitor. “We are a strong supporter of affiliate marketing as a powerful way to optimize online advertising in a controlled and deliberate way”


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The Search Monitor Releases Geo-Targeted Ad Monitoring of Competitors, Trademarks, and Affiliates

The Search MonitorThe Search Monitor, an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.

 

Pittsburgh, PA September 9, 2008 – The Search Monitor (www.thesearchmonitor.com) (“TSM”), an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.


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iPhone Video Recorder from DreamCatcher, First Video Recorder for iPhone with Sound, Upload to YouTube Directly

Record both audio and high-quality video to compressed mpeg4 format, upload video to Youtube from iPhone.

May 12, 2008 — DreamCatcher today announces the release of iPhone Video Recorder, a powerful iPhone oriented video recorder. iiPhone Video Recorder is a powerful iPhone oriented video recorder produced by DreamCatcher. iPhone Video Recorder records audio and video to the compressed mpeg4 format, so the recording is space saving, an-hour-high-quality recording will be a file as small as 60MB. iPhone Video Recorder boasts a frame rate up to 15fps which guarantees better recording performance. With iPhone Video Recorder, recording is easy and enjoyable, you may play back the video, download it to a computer, upload to Youtube, or send it out by email as you wish.

Because of the CPU overhead, iPhone Video Recorder encodes at the end of a recording session, and the encoding can be paused anytime and then resumed when you are convenient. It is possible to record on-the-fly, the sound is good, yet the frame rate will suffer. Besides, we offer some important settings which are configurable, such as the audio input amplifier and the video size mode settings. You can also customize the image quality, the brightness and the audio bit rate options.
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For all Mac user – NeoOffice – free

NeoOfficeOn Friday, 30 May 2008, FreeSMUG.org will be hosting an event in Milano, Italy. At that event, the developers of NeoOffice – Patrick Luby and Ed Peterlin – will give informal presentations and host discussion sessions on NeoOffice’s future plans and other topics of interest to NeoOffice users.

The goal of NeoOffice is to provide an entirely free and complete Mac OS X office suite based on the international OpenOffice.org project—only with the look-and-feel you’d expect from any Macintosh application.

The OpenOffice.org project is a large open-source effort to create the ultimate office “suite” including a word processor, spreadsheet, presentation, drawing software, database, and much more. With OpenOffice.org, you can easily import, edit, and exchange files with users of other office programs, such as Microsoft Office or WordPerfect.
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New Report Released from MidMarketer – Organic Search Engine Optimization – Fundamentals and Processes

Free report helps marketing professionals of mid-sized companies understand the changing world of organic search engine optimization.

January 24, 2008 — MidMarketer.com, the online resource for best practices in marketing for mid-sized organizations, released a new report today entitled “Organic Search Engine Optimization- Fundamentals and Processes.” The report gives readers a more holistic view of the rapidly changing search engine landscape.

Dan Swartz, Executive Editor of MidMarketer, notes “Many mid-sized companies feel like they are always behind the eight ball when it comes to optimizing their Web sites for search engines. This report focuses on solid marketing fundamentals and processes, rather than short-lived magic bullets to search optimization.” Swartz adds, “This report helps marketing people in mid-sized companies understand how search is changing. It gives practical advice on how to optimize based on understanding those changes.”

The report discusses the increasing complexity of search engines, proposing a more holistic view of an organization’s content and online communication needs to be considered in organic search optimization strategy and processes.

Perspective reports from MidMarketer are designed to help inform mid-sized companies on effective marketing practices. Says Swartz, “Each Perspectives report includes real-world, actionable items that a mid-marketer can take and use that very day.” Perspectives reports tackle strategic, creative and tactical topics. Two new reports are published each month. MidMarketer also offers marketing templates and tools designed specifically to help mid-sized organizations take action on achieving better results from their marketing.

The new MidMarketer perspective report “Organic Search Optimization- Fundamentals and Processes” can be found at www.midmarketer.com/perspectives/

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