The Search Monitor Releases Software That Measures the Reach of Affiliate Programs on Paid Search

The Search Monitor (“TSM”), an online monitoring service that tracks competitive advertising activity on paid and organic search, blogs, forums, news, and web sites, announces its release of a new affiliate tracking software that identifies affiliate marketers who are sponsoring paid search results pages.

This powerful new tool is the first and only way for internet marketers to gain insight into the scope, strength, and breadth of their competitor’s affiliate programs. The Search Monitor is able to identify affiliates who deploy direct linking tactics and affiliates who manage and operate individual web sites.

Uses for this new tool include:

Measurement of the reach and strength of competitors’ affiliate programs on paid search.
Policing affiliates for compliance with affiliate program terms of use.
Identification of competitor’s affiliates for potential recruitment opportunities.
“Affiliate programs are a smart way to gain maximum exposure on paid search,” says Troy Lerner of The Booyah Agency. “By using affiliate programs as a tactic in our arsenal, our clients can own more page real estate on SERPs. We like the new reports from The Search Monitor because it gives us incredible insight as to where our affiliate efforts are strong and where we need to focus more time. Our clients love it because it enables them to build strength in numbers, while at the same time protecting their brands from misuse by affiliate marketers.”

“We are excited to bring this information about the affiliate channel to internet advertisers and their agencies,” says Lori Weiman, CEO of The Search Monitor. “We are a strong supporter of affiliate marketing as a powerful way to optimize online advertising in a controlled and deliberate way”


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amiando joins Facebook Connect as the first European company, and leverages the power of social influence for event organization.

Munich, 2008 — amiando, the leading tool for online event organization in Europe, today announced plans to implement Facebook Connect to boost the power of amiando ViralTickets, its recently released social promotion system for events.

“Events are the most important social happening. Therefore we will use Facebook Connect to let event organizers and their guests enjoy, recommend and promote events within the social context of their real identity and friendships on Facebook®. ”, said Felix Haas, CEO of amiando.

The key feature of amiando’s implementation of Facebook Connect will focus on boosting the power of amiando ViralTickets, the recently released social promotion system for events. ViralTickets enables event organizers to leverage the internet’s viral effects for their event marketing. Using word-of-mouth marketing they can sell significantly more tickets with less marketing effort.
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The Search Monitor Releases Geo-Targeted Ad Monitoring of Competitors, Trademarks, and Affiliates

The Search MonitorThe Search Monitor, an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.

 

Pittsburgh, PA September 9, 2008 – The Search Monitor (www.thesearchmonitor.com) (“TSM”), an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.


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Innovative Plug-in Boosts Blog Networking and Promotion

Bloggers unite. Getting the word out to interested readers just got a lot easier. BlogReach is a new, innovative approach to help bloggers promote their blogs and boost their search engine ranking (SEO). This free widget collects current headlines from participating blogs and displays them on other blogs in related interest areas within the BlogReach network.

Brentwood, UK – January 14, 2008 — The blog community is ready and willing to bring together like-minded individuals who want to hear and be heard–the challenge is finding the right audience. Getting the word out to interested readers just got a lot easier. BlogReach is a new, innovative approach to help bloggers promote their blogs and boost their search engine ranking (SEO).

BlogReach is a free widget that collects current headlines from participating blogs and displays them on other blogs in related interest areas within the BlogReach network. This new service delivers double benefits. First, bloggers can reach a wider audience by tapping into the rapidly expanding network of blog participants. Blogs also improve their SEO ranking by increasing the number of topic-relevant links on their site.

For bloggers, BlogReach is simple to install and free to use. Installation involves pasting a few lines of code or deploying a simple plug-in. The blogger can then customize the appearance of the BlogReach widget to match their blog’s appearance.

Once installed, the BlogReach widget automatically retrieves a blog’s current headline and then displays it on other blogs within the BlogReach network. Headlines are shared between related interest areas, ensuring content enhances the value of the blog to the reader. BlogReach displays direct links to the blog, not redirects, offering maximum impact for SEO optimization.

BlogReach also offers advertising opportunities that are customizable by geographic location, interest area, and more. As a result of the internet networking culture, consumers increasingly expect highly targeted content that is specifically relevant to their interests. BlogReach is an innovative means for companies to maximize their marketing investment, focusing their efforts on a market that will welcome their messages.

Measurement is essential to creating and maintaining an effective presence online. BlogReach delivers the online statistics and tracking that bloggers and advertisers need to evaluate their impact and to adjust their approach in real-time. BlogReach offers free sign up and more information for advertisers at www.blogreach.com.

About LogicNow:
LogicNow is an innovator of browser-based software solutions that streamline client tracking, billing, and customer communications. The company’s brands, Kambee, PerlDesk, LogicBill, and LogicReach, provide a range of solutions for web monitoring, internet surveying, help desk management, and ecommerce. LogicNow solutions are used globally by over 8,000 customers including governments, universities, large enterprises, and small businesses. www.logicnow.com

Provided by gh consulting – gordian hense

Search Engine Optimization Articles

SEO Articles Drive Website Traffic

SEO Articles can help move websites up in the search engines and are often purchased by SEO Companies and webmasters. When a person puts a keyword into a search engine they expect that the search bring him or her to the exact type of product, service or information that they are looking for. Many people only click on the first few search results and by then they may have found what they were searching for. You can increase the chances of a surfer winding up on your site and this will give you the edge if you are marketing your business.

Types of SE Articles

Webmasters and SEO Companies frequently purchase unique, quality content for newsletters, website content, press releases, blogs, and more. You can even buy small articles and post them as blogs, which is known in the world of search engine optimization as “link bait.” If you publish quality blogs, other websites are likely to paste those blogs (with a link to your website in them) on their own site. This is great publicity for your website.

SE companies and webmasters often purchase content for a new website. For example, if you want to have a new website built that sells women’s makeup, you don’t need to know anything about women’s makeup to put tons of quality, unique content on your women’s makeup website. You can simply purchase one article with the topic of your choice for each webpage. When the articles are delivered to you via email, you can simply paste each one onto a different webpage.

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