The Search Monitor Releases Software That Measures the Reach of Affiliate Programs on Paid Search

The Search Monitor (“TSM”), an online monitoring service that tracks competitive advertising activity on paid and organic search, blogs, forums, news, and web sites, announces its release of a new affiliate tracking software that identifies affiliate marketers who are sponsoring paid search results pages.

This powerful new tool is the first and only way for internet marketers to gain insight into the scope, strength, and breadth of their competitor’s affiliate programs. The Search Monitor is able to identify affiliates who deploy direct linking tactics and affiliates who manage and operate individual web sites.

Uses for this new tool include:

Measurement of the reach and strength of competitors’ affiliate programs on paid search.
Policing affiliates for compliance with affiliate program terms of use.
Identification of competitor’s affiliates for potential recruitment opportunities.
“Affiliate programs are a smart way to gain maximum exposure on paid search,” says Troy Lerner of The Booyah Agency. “By using affiliate programs as a tactic in our arsenal, our clients can own more page real estate on SERPs. We like the new reports from The Search Monitor because it gives us incredible insight as to where our affiliate efforts are strong and where we need to focus more time. Our clients love it because it enables them to build strength in numbers, while at the same time protecting their brands from misuse by affiliate marketers.”

“We are excited to bring this information about the affiliate channel to internet advertisers and their agencies,” says Lori Weiman, CEO of The Search Monitor. “We are a strong supporter of affiliate marketing as a powerful way to optimize online advertising in a controlled and deliberate way”


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amiando joins Facebook Connect as the first European company, and leverages the power of social influence for event organization.

Munich, 2008 — amiando, the leading tool for online event organization in Europe, today announced plans to implement Facebook Connect to boost the power of amiando ViralTickets, its recently released social promotion system for events.

“Events are the most important social happening. Therefore we will use Facebook Connect to let event organizers and their guests enjoy, recommend and promote events within the social context of their real identity and friendships on Facebook®. ”, said Felix Haas, CEO of amiando.

The key feature of amiando’s implementation of Facebook Connect will focus on boosting the power of amiando ViralTickets, the recently released social promotion system for events. ViralTickets enables event organizers to leverage the internet’s viral effects for their event marketing. Using word-of-mouth marketing they can sell significantly more tickets with less marketing effort.
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The Search Monitor Releases Geo-Targeted Ad Monitoring of Competitors, Trademarks, and Affiliates

The Search MonitorThe Search Monitor, an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.

 

Pittsburgh, PA September 9, 2008 – The Search Monitor (www.thesearchmonitor.com) (“TSM”), an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.


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New Online Resource Helps Managers Improve Employee Trust, Productivity Issues

A new online resource helps organizations identify and address root causes of low employee performance, morale, and high turnover issues. Expert advice e-newsletters and development products give managers and business owners the skills needed to tackle workplace trust issues and lead their own team building workshops.

San Diego, Calif. April 23, 2008 — A new website launched by organizational trust leader, TrustWorks Group, Inc., offers expert advice on tackling workplace trust issues and easy-to-use tools for leading team building workshops.


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For all Mac user – NeoOffice – free

NeoOfficeOn Friday, 30 May 2008, FreeSMUG.org will be hosting an event in Milano, Italy. At that event, the developers of NeoOffice – Patrick Luby and Ed Peterlin – will give informal presentations and host discussion sessions on NeoOffice’s future plans and other topics of interest to NeoOffice users.

The goal of NeoOffice is to provide an entirely free and complete Mac OS X office suite based on the international OpenOffice.org project—only with the look-and-feel you’d expect from any Macintosh application.

The OpenOffice.org project is a large open-source effort to create the ultimate office “suite” including a word processor, spreadsheet, presentation, drawing software, database, and much more. With OpenOffice.org, you can easily import, edit, and exchange files with users of other office programs, such as Microsoft Office or WordPerfect.
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