The Search Monitor Releases Software That Measures the Reach of Affiliate Programs on Paid Search

The Search Monitor (“TSM”), an online monitoring service that tracks competitive advertising activity on paid and organic search, blogs, forums, news, and web sites, announces its release of a new affiliate tracking software that identifies affiliate marketers who are sponsoring paid search results pages.

This powerful new tool is the first and only way for internet marketers to gain insight into the scope, strength, and breadth of their competitor’s affiliate programs. The Search Monitor is able to identify affiliates who deploy direct linking tactics and affiliates who manage and operate individual web sites.

Uses for this new tool include:

Measurement of the reach and strength of competitors’ affiliate programs on paid search.
Policing affiliates for compliance with affiliate program terms of use.
Identification of competitor’s affiliates for potential recruitment opportunities.
“Affiliate programs are a smart way to gain maximum exposure on paid search,” says Troy Lerner of The Booyah Agency. “By using affiliate programs as a tactic in our arsenal, our clients can own more page real estate on SERPs. We like the new reports from The Search Monitor because it gives us incredible insight as to where our affiliate efforts are strong and where we need to focus more time. Our clients love it because it enables them to build strength in numbers, while at the same time protecting their brands from misuse by affiliate marketers.”

“We are excited to bring this information about the affiliate channel to internet advertisers and their agencies,” says Lori Weiman, CEO of The Search Monitor. “We are a strong supporter of affiliate marketing as a powerful way to optimize online advertising in a controlled and deliberate way”


read more …

The Search Monitor Releases Geo-Targeted Ad Monitoring of Competitors, Trademarks, and Affiliates

The Search MonitorThe Search Monitor, an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.

 

Pittsburgh, PA September 9, 2008 – The Search Monitor (www.thesearchmonitor.com) (“TSM”), an online monitoring service that tracks competitive advertising activity on paid search, blogs, forums, news, and web sites, announces its release of geo-targeted monitoring. TSM now monitors 17 countries, 6 languages, and most major regions, states, and cities in each market.


read more …

Revolutionjobs.co.uk, a Dedicated Online Service for Online Marketing Jobs and Careers in the Digital Sector

Revolutionjobs.co.uk is the latest initiative from the market-leading digital marketing title Revolution, providing hundreds of online marketing career opportunities for digital marketers at the click of a button.

London, UK May 23, 2008 — Revolutionjobs.co.uk is the latest initiative from the market-leading digital marketing title Revolution, providing hundreds of online marketing career opportunities for digital marketers at the click of a button. Featured online digital jobs (www.revolutionjobs.co.uk) include digital marketing managers (www.revolutionjobs.co.uk/jobs/?keyword=digital+marketing+manager), e-commerce business development directors, SEO specialists (www.revolutionjobs.co.uk/jobs/seo) and many more.

read more …

New Biodiesel Auction Site Changes the Way Renewable Fuel Is Bought and Sold

New Biodiesel Auction Site Changes the Way Renewable Fuel Is Bought and SoldIn January 2008, a revolutionary new website was launched that will forever change the biodiesel industry. Fillmore Fuels is the first biodiesel related auction website to hit the market. In today’s renewable fuel market, there is a great divide between the individual consumer or home-brewer and the large commercial businesses. Fillmore Fuels is leading the way in bridging that divide by not only establishing a marketplace for biodiesel related items to be bought and sold, but also by building a community where everyone can come together to share their knowledge and expertise.

Largo, FL March 20, 2008. Significant growth in the American biodiesel industry has left the door wide open for entrepreneurs to explore new ways to help shape the market. In January 2008, biodiesel enthusiast Wesley Fillmore launched Fillmore Fuels (www.fillmorefuels.com), the first community-driven biodiesel auction site. The website was designed to help both hobbyists and commercial producers quickly and easily buy and sell biodiesel fuel and related products and equipment. Thanks to its innovative business model, Fillmore Fuels is uniquely positioned to revolutionize the market by helping to: regulate regional pricing; maintain a high level of integrity between buyers and sellers of biodiesel; and facilitate the exchange of ideas in an evolving industry.
read more …

1&1 Internet Extends Data Network

External connection for top-line data centers upgraded to 120 Gigabit/sec+ & bandwidth of European ring quadrupled. Cost benefits through switch to Ethernet technology and new peerings.

Philadelphia, PA January 21, 2008 — 1&1 Internet Inc., the world’s largest web host by known servers, today completed a comprehensive extension of its wide area network (WAN). An overall bandwidth of more than 120 Gigabit/second is now available for 1&1’s top-of-the-line data centers in Europe and the United States. For the first time, 1&1 is connected directly to a large Internet Exchange point outside of Europe at Equinix in Chicago. The development means that the external connectivity of the world’s largest web host has tripled over the past twelve months.

Andreas Gauger, chairman of the board, 1&1 Internet Inc., said, “With the upgrade of our Internet bandwidth, our millions of web hosting customers in Europe and the U.S. can be sure that their content will reach Internet users worldwide even faster and more reliably. As a result of multimedia applications like video streaming, the demand for bandwidth has grown enormously over the last few years.” The data volume transmitted from 1&1’s data centers has in fact nearly doubled over the past year to 3,500 Terabytes (3.5 million Gigabytes) in January 2007, from 6,500 Terabytes in December 2007.

“The continuous upgrade of 1&1’s data network shows that despite pessimistic forecasts from some, the boundaries of Internet growth have not yet been reached,” adds Gauger.

In November, U.S. research company, Nemertes, warned in a well known study that Internet infrastructure might no longer supply the growing demands of private and business users over the next 3 to 5 years. With its latest network upgrades and further measures planned for 2008, 1&1 feels well prepared for continuously growing demand.

Over the next year, 1&1 will focus on extending its U.S. network. In Chicago, at Equinix, 1&1 is for the first time connected to a large Internet Exchange point outside of Europe. In March, 1&1 will more than double the external connectivity of its Lenexa, Kansas data center. With more than 600,000 customers, 1&1 is presently the fifth-largest web host in the U.S. market.

Besides the upgrade of its wide area network, 1&1 has also made changes to its underlying technology. Instead of SDH (Synchronous Digital Hierarchy), now Ethernet technology – well-known from corporate and home networks – is being utilized. “Ethernet can be handled more easily, and by switching to powerful routers from U.S. based manufacturer Foundry Networks, we can even save money,” comments Andreas Gauger. 1&1 benefits from an additional cost saving potential through the network extension, as data streams can be distributed optimally through new peerings and routing alternatives.

read more …